Google is reportedly creating its own on-demand ride service

Gigaom

Google is building its own ride hailing service, according to a Bloomberg report. The company will likely be integrating its service with its self-driving car technology.

There’s a pretty big conflict of interest here. Namely, Google Ventures is one of Uber’s big investors, and Google’s chief legal officer David Drummond serves on Uber’s board. That’s apparently how the news got out: Drummond told Uber what was happening, and now, Uber is weighing whether he can stay on the board, reported Bloomberg.

The news comes in the same hour as a TechCrunch report that Uber hired 50 senior scientists from Carnegie Mellon’s Robotics branch to develop its own self-driving car. It looks like the two companies are settling down to do battle over the logistics and transportation space.

It’s a big shift from Uber and Google’s prior relationship, which was quite cozy. Google spurned Uber competitors Lyft and Sidecar by integrating only Uber into its…

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